EXPERIENCE & EDUCATION
Personal Shopper, Stylist - Present, Seattle
- Collaborates with brands and individuals to build cohesive outfits for photo shoots, special occasions
- Provides consultations to select clothing and/or product pairing (branding, interviews, lifestyle)
- Collaborates with agency represented models for portfolio shoots
- Closet cleansing and organization
- Style Consultations
- Product/clothing procurement (personal shopping)
- Maintains understanding of current fashion trends and forecasting
Assistant to Creative Director - Clothing Line (Private), Los Angeles
- Supported Seattle team by working closely with Creative Director to assist with projects, task lists, and timeline fulfillment while traveling back and forth to L.A. for cohesive project management
- Maintained knowledge and understanding of current trends and upcoming silhouettes, color palettes, and seasonal must-haves (as projected from Fall/Winter and Spring/Summer runway shows)
- Awareness and belief of fashion line branding and direction, ensuring all projects align with its messaging framework
- Curated documents and creative boards with approved silhouettes, art, ideas and inspiration
- Shopping for trims, fabric and samples (ensuring resource availability and allocation) for manufacturer meetings
- Created, oversaw and maintained relationships with fit models; accurately collecting fit feedback for Creative Director and CEO evaluation
- Launched social media campaign (based on researched strategy and projection for social media branding, persona and appearance)
- Observed and relayed comments and general brand community movement to Creative Director
PM & Client Coordinator - Rosaline Hampton; Bellevue
- Project manage for an exclusive hair, makeup and wardrobe service catering to client needs based on their unique story, personality and aspirations
- Assist in all personal shopping appointments, take lead on procurement (specific to client need)
- Provide marketing strategies, creating content to promote sales, stylists, events and increase social media traffic
- Maintain stylist blog and written content on social media accounts (including business website, Facebook, Twitter, YouTube, and Pinterest.) and responsible for engagement
- Style and photograph mannequins for clients personal outfit and garment inventory for wardrobe appointments
- Create wardrobe books for each client based on need (travel and packing lists, outfit itineraries, cataloging, etc.)
- Oversee promotions, taking lead on event planning and coordinating per media landscape for best channels to communicate events, sales, products to target audiences and/or clientele
- Create, cultivate and maintain clientele relationships by noting their services and product history - ensuring staff are up to date on client needs and team is prepared for new requests in real time
- Assist salon and stylist sales and create material to drive products and service areas that needed improvement
- Research and compile trend reports for S/S and F/W seasons and relay to CEO and staff
- Coordinate travel plans and assist on all off-site appointments
- Assist in communicating trends and inspiration to team via bi-weekly staff meetings with focus on industry knowledge and education
- Maintain a deep understanding and belief in business model, culture and business expectations, while responsible for creating and writing all employee conduct, norms and protocol according to business model
- Lead in creating timeline, coordinating events, schedules, vendors, partners, sponsors and recruiting for company nonprofit fashion camp for teens
September 2018 – December 2020
M.S., Information Systems Management & Data Analytics
Seattle Pacific University
August 2007 – May 2011
B.A., PR Communications & Psychology
Washington State University
SKILLS
Project Management
Commercial Awareness
Data Analysis
Writing & Storytelling
Content Management
Executive Support
Event Planning
Confidentiality
User-centered Research
Organization & Multitasking
Teamwork
Strategic Digital Marketing
Creative Problem-solving
Edit, Copy & Proofreading